We bring everyone together to watch, play, bet, and buy.
Let us do the heavy lifting
We work with all media stakeholders to increase fan engagement and revenue.
By bringing all stakeholders into the revenue ecosystem we increase opportunities for everyone. Our partners generate new revenue streams with no up-front costs.
what sets us apart? We help everyone win.
On the consumer side, our personalization platform drives increased user engagement and spend on betting, gamification, and e-commerce. On the platform side, our technology integrates seamlessly with a wide range of platforms from mobile devices to connected TVs to streaming devices. And on the revenue side our clearinghouse disburses revenue to all stakeholders with in-depth reporting and analytics.
Gamification
We increase viewer interaction with free-to-play gamification features, customized for your platform and environment.
E-Commerce
We drive revenue for sponsors and advertisers with single-screen click-to-purchase merchandise, tailored and personalized for your audience.
Betting
The platform is optimized for integration with any sportsbook, allowing users to make same-screen bets in real time.
Proven platform
Over a trillion consumer interactions processed on the platform, with hundreds of millions of dollars in revenue created for content owners, rights holders, and distributors.
Team
Play Anywhere® was founded by seasoned leaders who have proven their ability to transform industries and consumer experiences throughout the evolution of the digital age.
Yaacov Ben-Yaacov
Chief executive officer
Boaz Ben-Yaacov
chief technology officer
Aaron Posner
chief product officer
Kevin Morgan
Executive Vice President
Kapil Madan
VP of Global Business Development
Rachel Strumberger
VP of Finance
Brocha Strous
VP of Research & Development
Diego Bustos
VP of Latin America
Get in Touch
We have been working hard behind the scenes, and would love to show you a sneak peak